Alipay, originally a payment channel for the Alibaba e-commerce platform, and WeChat pay, growing out of a popular Chinese social messaging service, have emerged as giant providers of e-wallets in China. Their offering today has outgrown their initial scope and includes a wide variety of financial services – including money market investing, insurance services, personal credit lines and online banking.

Moreover, coupled with the rise of purchasing power of Chinese outbound tourists, such e-wallet providers are increasingly internationalising their offerings and aiming to increase their acceptance as a payment method abroad. Luxembourg is emerging as a European hub for such internationalisation, with Chinese e-payment companies setting up a licensed entity in the Grand Duchy to passport their services across the European Union. As an example, in December 2018, Alipay obtained an e-money license in Luxembourg.

Innovation in payments is also helping to change the ways across border payments flows work between merchants and e-commerce platforms. Specialist service providers in this field operating out of Luxembourg connect merchants from around the world with the customers of e-commerce platforms, while allowing them to receive their payments in their home currency in a seamless fashion.

Here, along with the provision of a payment channel, new technology allows for the provision of additional value-added services – such as consumer trend analytics, performance data and cross-border regulatory compliance.

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